Everyone thinks the secret to success is to think outside the box. That may be one path, but it’s not the only one.
In fact, there may be a far easier route. It’s also one of the most overlooked paths to success.
You don’t need to think outside the box. All you need to do is think inside the box.
The voyage of discovery undertaken by Christopher Columbus represents an epic tale of success long embraced by the vast American public throughout the history of our country. It contains everything a good story should contain.
The Columbus saga begins with a naïve but unpopular observation by an underdog of underdogs. It features the obligatory scorn of the establishment. It honors the power of Continue Reading “Discover Success Like Columbus: The Power of Thinking Inside the Box”
What Comes First? “Entrepreneurial” or “Journalism”?
The phrase “Entrepreneurial Journalism” raises the question as to which part of the phrase should be prioritized. The term obviously comes from the journalism field. That industry is desperately trying to find a use for their buggy whips by thinking of ways to use them as engine cranks.
So that means they’re thinking “journalism” first and how to apply entrepreneurial tactics to the trade. This, of course, presupposes the “trade” remains intact, that the only obstacle between today’s ominous decline and long-term financial sustainability is the holy grail of the business model. And probably technology. But mostly the business model.
What if, instead of thinking like a journalist and overlaying entrepreneurialism on it, why not think like an entrepreneur and overlay journalism on that?
Here’s what I mean.Continue Reading “What Comes First? “Entrepreneurial” or “Journalism”?”