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Influence, the last of the three leader traits to be researched, stands out as the most practical measure of successful leadership. Be warned, though. Just as obedience to authority contains a dark side, so, too, do the methods of influence.

Scott Adams, creator of the comic strip Dilbert and renowned persuasion expert, calls behavioral psychologist Robert Cialdini the “Godzilla” of persuasion. Cialdini’s research, compiled in various books, lays out in simple language six different ways to influence people.

In his website, Cialdini states, “It is through the influence process that we lead, generate, and manage change. Like most things, the process can be handled poorly or well. It can be employed to foster growth and to move people away from negative choices and in more positive directions, thereby creating the conditions for Continue Reading “The Art and Science of Influence and Leadership (Part I: The Science)”