Tucker Carlson Signals Old-Style Broadcast TV Business Model Faces No Tomorrow

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Photo by Denny Müller on UnsplashHere’s what nobody’s talking about in the entire Tucker Carlson SNAFU. It’s not about Tucker Carlson. It’s not about Fox. It’s about the changing of the guard.

It doesn’t take a rocket scientist to see that the dominance of network TV has dwindled over the last two generations. With the advent of easy-to-access cable TV over the last forty years, viewers have weened themselves from the network nipple.

This change in behavior hasn’t necessarily occurred deliberately. The very act of presenting so many options paralyzes viewers into non-decision. This is a common reaction to what behavioral psychologists call “choice overload.” But don’t give them credit. Alvin Toffler first introduced the concept in his 1970 book Future Shock. He called it “overchoice.”

Of course, if you want to be a stickler, choice overload is merely a derivative of Continue Reading “Tucker Carlson Signals Old-Style Broadcast TV Business Model Faces No Tomorrow”

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