Original Sun-Maid package, Designer unknown, incorporates painting by Fanny Scafford, Public domain, via Wikimedia Commons

At some point, any effective exercise merges theory (the “science”) into practice (the “art”). Ironically, the following analysis of the art of influence and leadership predates the previously discussed science by roughly half a century or more.

That doesn’t mean this art didn’t follow science as you will immediately see.

The convergence of the art and science of influence and leadership can best be found in the field of advertising. Before Mad Men, before Madison Avenue, this field first blossoms in the not-so-quiet offices of the Chicago firm of Lord & Thomas.

You remember Lord & Thomas, don’t you? They were the “McMann and Tate” of the first quarter of the twentieth century. While it’s president Albert D. Lasker (a.k.a., “The Man Who Sold America” who The New York Times once called “The Continue Reading “The Art and Science of Influence and Leadership (Part II: The Art)”