RIT’s Self-Publishing Advisor Tool

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We’ve written before (“University Offers Free Tools for Authors,” July 6, 2010) about the Rochester Institute of Technology (RIT) superb author resource Open_Pushing_Guide_logo copy_300called the Open Publishing Guide (OPG). As part of RIT’s commitment to an Open Source approach, when solutions are developed, the university releases them to the public free of charge through the OPG lab’s web-site http://opg.cias.rit.edu/. The site includes reference sources, public domain graphics and a whole slew of other interesting and extremely useful tools.

Perhaps the most unique aspect of OPG resides in its “Self-Publishing Advisor” tool. This on-line application helps an author narrow the list of print-on-demand (POD) service providers to the most appropriate ones. I’ll  show you how it works by using an actual Continue Reading “RIT’s Self-Publishing Advisor Tool”

University Offers Free Tools for Authors

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In June during the 2010 Future of Reading Symposium at the Rochester Institute of Technology (RIT), attendees received a hands-on demonstration of a powerful free Open_Pushing_Guide_logo copy_300tool for authors and self-publishers. The Open Publishing Guide, relaunched in April of this year, offers rich resources ranging from marketing, copyright and references, to public domain sources, free software tools and instructional booklets to forums, author communities and the latest news.

I was fortunate enough to attend this interactive breakout session, hosted by Rachael Gootnick, Content Manager of the Open Publishing Guide (OPG). Rachael explained the Continue Reading “University Offers Free Tools for Authors”

Civil War and the World Economy

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[This Commentary originally appeared in the June 29, 1989 issue of The Mendon-Honeoye Falls-Lima Sentinel.]

CarosaCommentaryNewLogo_259Surprisingly, my immediate reaction to the Chinese student demonstration this past spring had me questioning their tactics. I feared, in their quest to move things more quickly, the young protesters would spark a hardliner response. Ironically, their daring deeds would lead to one giant panda step backward.

Change, it seems, occurs most easily if done from within. Unfortunately, neither the students of Tiananmen Square nor their Continue Reading “Civil War and the World Economy”

The Cornucopia Tree

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1270765_38669260_Cornucopia_Tree_royalty_free_stock_xchng_300Once upon a time there lived a man who owned a very special tree—a cornucopia tree.

Now, as we all know, the word “cornucopia” comes from the Latin word meaning “horn of plenty.” In ancient mythology, it was said to produce an endless supply of food and drink. Even today, Americans display a cornucopia at their Thanksgiving table as a symbol of gratitude for all the Lord has given us.

Well, this cornucopia tree produced everything the man’s family needed to survive. From its branches grew food and drink, wood to build and heat their house, and even the clothes they wore.

(Yes, clothes. Don’t ask how the tree managed that. It just did.)

One day the cornucopia tree produced something it had never produced before—two identical eggs.

The man, now very old, saw them and understood their meaning. So he called his two sons.

“Boys,” he said, “this tree has given our family everything we have ever needed. Now it has Continue Reading “The Cornucopia Tree”

Twentieth Century Lorelei

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[This Commentary originally appeared in the June 22, 1989 issue of The Mendon-Honeoye Falls-Lima Sentinel.]

CarosaCommentaryNewLogo_259Manhattan beckons, a modern day siren. It summons the untested and ambitious. Dreamers flock to the Mecca of Tin Pan Alley, Broadway, Madison Avenue and Wall Street. Yet, only the most alert explorer can prevent the straggly rocks of reality from dashing his high hopes.

Of course, the sweet love song drowns the most rational into a luscious lull. Unlike Hollywood, which seduces the naïve children and renders them soulless, the City dulls even the sparky young with pleasant serenity.

Manhattan calls for me. I guess it always has.

Some say Paris truly represents the romantic world of the twentieth century. Indeed, Gertrude Stein and her Lost Generation virtually proclaimed it such. Ironically, though, Continue Reading “Twentieth Century Lorelei”

Mary Anne was Wrong! The Truth Behind Character and Destiny

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Pondering the meaning of character one evening, I stumbled upon the much quoted citation from George Eliot (whose real name was Mary Anne Evans) in her 1176484_94344918_novel_character_royalty_free_stock_xchng_300masterpiece The Mill on the Floss (1860): “Character is Destiny.” Curiosity getting the better of me, and knowing the exertion would prove effortless, I dug deeper to discover the full context of the quote. It revealed a wonderful irony. It also led to a deeper mystery.

Here’s what Mary Anne wrote:

“Character,” says Novalis, in one of his questionable aphorisms – “Character is Destiny.”

First, let’s get to the beautiful piece of irony. Ol’ Mary Anne apparently didn’t even like Continue Reading “Mary Anne was Wrong! The Truth Behind Character and Destiny”

Chaos and Opportunity on Capitol Hill

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[This Commentary originally appeared in the June 15, 1989 issue of The Mendon-Honeoye Falls-Lima Sentinel.]

CarosaCommentaryNewLogo_259A few weeks ago many of you read about Pete Rose and Jim Wright on this very same page. Well, folks, I admit to you now, the closest I ever got to correctly predicting the future was when I played the role of the Soothsayer in our eight-grade production of Shakespeare’s Julius Caesar. (Remember him? He only had two lines, both identical: “Caesar, beware the Ides of March!”)

OK, so I was wrong about Wright (the jury’s still out on Rose). Boy, was I wrong! I was Continue Reading “Chaos and Opportunity on Capitol Hill”

Has Chris Anderson Crossed to the Dark Side?

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Last week, Chris Anderson, Editor-in-Chief for Wired Magazine and author of The Long Tail and Free, took a trip to the Dark Side. In doing so, he introduced a 689354_27523471_gothic_stairs_royalty_free_stock_xchng_300cavalcade of fascinating concepts, revealed an insider’s secret fear and scared the you-know-what out of a cadre of faithful fans. What did he say? More importantly, why did he say it? Most urgently, does this portend a change no one wants to see?

Speaking at RIT’s “The Future of Reading” conference, Anderson offered no apologies for the apparent decline in the publishing industry – he pointed out Conde Nast, his employer, had sales growth in 2009 despite the record industry downturn. Further, he added these two choice morsels: “books still work” and “the web FAILed.”

Actually, in the case of the latter, Anderson referred to his own magazine’s site, which generates precious little cash flow for his company. You could envision him shudder as Continue Reading “Has Chris Anderson Crossed to the Dark Side?”

Ties, Spots and Murphy’s Law

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[This Commentary originally appeared in the June 8, 1989 issue of The Mendon-Honeoye Falls-Lima Sentinel.]

CarosaCommentaryNewLogo_259Curse the foppish Duke whose vanity prevented him for enduring soiled shirts! His inability to control his sloppy eating habits has forever vexed modern day men. The nobleman’s pride forces a vestigial tradition upon us from which we have no escape.

I don’t know who it was – maybe the Earl of Sandwich’s brother-in-law – but the surreal waters of the Age of Discovery caused some crazy English lord to stuff a napkin under his collar. I suppose royalty exhibited a rather lavish behavior back then. Naturally, that particular napkin must have been manufactured from some ostentatiously colored silk rather than the modest white which today we have become accustomed to.

Unfortunately, in the Renaissance spirit of one-upmanship, a single unique event led to Continue Reading “Ties, Spots and Murphy’s Law”

Shakedown, June 2010

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We left the safe harbor of our homes late afternoon on Friday. The sun shone pleasantly, its yellow hue melting the soft deciduous leaves in the tranquil heat 484658_81602532_storm_seascape_royalty_free_stock_xchng_300of a mid-summer-like air. A pleasant breeze bathed exuberant faces filled with the hope and promise of the weekend’s journey, itself a mere primer for a more extended voyage this July. We knew the forecast, but the fresh sky bedazzled us. We carried on as planned.

The storms began to the north around midnight. The senior crew had just broke from their debriefing in the mess hall. The march to our assigned quarters took us again out into the bewitching serenity of Continue Reading “Shakedown, June 2010”

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